Introduces students to a disciplined process that is used to create innovative solutions across commercial communication fields. Emphasizes approaches to problem identification and solution that combine research and human insight with a variety of creative thinking techniques. Topics include need finding, structured brainstorming, rapid sketching, storytelling and visual communication.
Griffin, W. Glenn
- Spring 2018 / Summer 2018 / Fall 2018 / Spring 2019 / Summer 2019
Ligon, Jon D
- Spring 2018 / Fall 2018 / Spring 2019