• Contact Info

Dobrow, Joe Lecturer

Positions

Research Areas research areas

Research

research overview

  • Joe Dobrow's primary areas of focus are sustainability and business history, with particular expertise in the natural foods industry, the history of marketing, and sustainable operations. His first book, Natural Prophets (www.NaturalProphets.com), an entrepreneurial history of the natural foods industry, was published by Rodale Books in 2014. His second book, Pioneers of Promotion (www.PioneersOfPromotion.com), focuses on the marketing geniuses behind Buffalo Bill’s Wild West, Barnum & Bailey’s Greatest Show on Earth, and the World’s Columbian Exposition. He is currently working on a third book, tentatively entitled Return of the Centuries, examining how everyday people regarded the concepts of the past, future, and technological advancements at the turn of the 19th and 20th centuries.

keywords

  • sustainability, sustainable operations

Teaching

courses taught

  • CESR 4130 - Sustainable Operations
    Primary Instructor - Fall 2019 / Spring 2020 / Fall 2020 / Spring 2021 / Fall 2021
    Sustainable operations examines business strategies in response to environmental and social challenges. Grounded in resource efficiency, life-cycle thinking and a dose of investigative skepticism, the course assists students to thoroughly understand the scope of costs, benefits and risks associated with driving businesses toward sustainable operations. Same as MGMT 4130.
  • MGMT 4130 - Sustainable Operations
    Primary Instructor - Fall 2019 / Spring 2020 / Fall 2020 / Spring 2021 / Fall 2021
    Sustainable operations examines business strategies in response to environmental and social challenges. Grounded in resource efficiency, life-cycle thinking and a dose of investigative skepticism, the course assists students to thoroughly understand the scope of costs, benefits and risks associated with driving businesses toward sustainable operations. Same as CESR 4130.

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