Choice based on goals
Journal Article
Overview
publication date
- December 1, 2005
Date in CU Experts
- September 5, 2013 4:09 AM
Full Author List
- Van Osselaer SMJ; Ramanathan S; Campbell MC; Cohen JB; Dale JK; Herr PM; Janiszewski C; Kruglanski AW; Lee AY; Read SJ
author count
- 12
citation count
- 44
published in
- Marketing Letters Journal
Other Profiles
International Standard Serial Number (ISSN)
- 0923-0645
Electronic International Standard Serial Number (EISSN)
- 1573-059X
Digital Object Identifier (DOI)
Additional Document Info
start page
- 335
end page
- 346
volume
- 16
issue
- 3-4