With whom do consumers interact? Effects of online comments and perceived similarity on source credibility, content credibility, and personal risk perception Journal Article uri icon

Overview

publication date

  • January 6, 2020

Date in CU Experts

  • January 27, 2026 9:32 AM

Full Author List

  • Hue TD; Long TVN; Hong TV

author count

  • 3

citation count

  • 20

Other Profiles

International Standard Serial Number (ISSN)

  • 2042-6763

Electronic International Standard Serial Number (EISSN)

  • 2042-6771

Additional Document Info

start page

  • 18

end page

  • 37

volume

  • 10

issue

  • 1