More Than a Number: Unexpected Benefits of Return on Investment Analysis Journal Article uri icon

Overview

publication date

  • November 1, 2013

has restriction

  • green

Date in CU Experts

  • October 3, 2013 3:36 AM

Full Author List

  • Pan D; Wiersma G; Williams L; Fong YS

author count

  • 4

citation count

  • 13

Other Profiles

International Standard Serial Number (ISSN)

  • 0099-1333

Electronic International Standard Serial Number (EISSN)

  • 1879-1999

Additional Document Info

start page

  • 566

end page

  • 572

volume

  • 39

issue

  • 6