An Examination of the Effects of Information Consistency and Distinctiveness in a Reference-Price Advertisement Context
Journal Article
Overview
publication date
- December 1, 1993
has restriction
- closed
Date in CU Experts
- June 15, 2014 8:06 AM
Full Author List
- Burton S; Lichtenstein DR; Herr PM
author count
- 3
published in
Other Profiles
International Standard Serial Number (ISSN)
- 0021-9029
Electronic International Standard Serial Number (EISSN)
- 1559-1816
Digital Object Identifier (DOI)
Additional Document Info
start page
- 2074
end page
- 2092
volume
- 23
issue
- 24