APRD 4507 - Creative Track Portfolio Development II Course uri icon



  • Focuses on the continued development and professional-level execution of a complete advertising portfolio reflecting the mastery of strategic and conceptual thinking. Each creative team's work is prepared and evaluated according to the highest industry standards and reviewed by a jury of creative professionals at an end-of-semester critique. Students are also advised regarding job search strategies and personal branding. Students must be admitted to the advertising creative track. The course may be repeated as a directed study with instructor permission.