Introduces contemporary methods of identifying and creating new products and services that both consumer and industrial customers really want. The course takes students on a project-based journey of ideation, concept development, prototyping, customer validation, costs and the new product launch process. Students ultimately showcase their products in a tradeshow-like setting. Environmental impact analyses and cradle-to-cradle design methods are also addressed.
instructor(s)
Readey, Michael J
Primary Instructor
- Spring 2018 / Fall 2018 / Fall 2019 / Fall 2020 / Fall 2021 / Spring 2023
