Teaches cutting-edge tools and approaches to the analysis of data, including "big data" for effective decision-making. Creates data connoisseurs through hands-on exposure to exploratory and predictive analytics. Application areas covered include Web Marketing, the Internet of Things, Biometric Monitoring, as well as data integration and analysis for online marketing, human resources and operations. Same as MGMT 3201 and BAIM 3200.
instructor(s)
Eargle, David
Primary Instructor
- Spring 2018 / Fall 2018
Larsen, Kai R.
Primary Instructor
- Fall 2019 / Spring 2020 / Fall 2020 / Fall 2021 / Fall 2022 / Fall 2023
