Theories and applications in public relations, advertising and health communication. Chapter uri icon

Overview

publication date

  • January 20, 2016

Date in CU Experts

  • January 9, 2017 9:28 AM

Full Author List

  • LEE ST

Full Editor List

  • Duffy M; Thorson EL

author count

  • 1

book title

  • Persuasion ethics today: Contemporary issues in marketing, advertising and public relations

Additional Document Info

start page

  • 225

end page

  • 242