Social Media and Advertising Theory
Chapter
Overview
publication date
- January 1, 2012
Date in CU Experts
- February 4, 2017 9:53 AM
Full Author List
- Gangadharbatla H
Full Editor List
- Rodgers S; Thorson E
author count
- 1
citation count
- 4
Other Profiles
International Standard Book Number (ISBN) 13
- 978-0-415-88661-1
Additional Document Info
start page
- 402
end page
- 416