How motivations for social media usage can change and what it means for e-businesses Chapter uri icon

Overview

publication date

  • May 31, 2013

Date in CU Experts

  • February 4, 2017 10:05 AM

Full Author List

  • Hopp T; GANGADHARBATLA H; Sheehan K

Full Editor List

  • Evans C; Li E

author count

  • 3

book title

  • Social Media and E-Business Transformation

Additional Document Info

start page

  • 62

end page

  • 78