Introduction to the Journal of Marketing Research Special Interdisciplinary Issue on Consumer Financial Decision Making Journal Article

Overview

CU Boulder Authors

Lynch, John G.

publication date

January 1, 2011

Full Author List

Lynch JG

published in

Journal of Marketing Research Journal

Other Profiles

Digital Object Identifier (DOI)

10.1509/jmkr.48.SPL.Siv

Additional Document Info

start page

SIV

end page

SVIII

volume

48