Selling Your Product Through Competitors' Outlets: Channel Strategy When Consumers Comparison Shop Journal Article uri icon

Overview

publication date

  • January 1, 2018

has restriction

  • closed

Date in CU Experts

  • July 19, 2018 11:14 AM

Full Author List

  • Moorthy S; Chen Y; Tehrani SS

author count

  • 3

citation count

  • 18

Other Profiles

International Standard Serial Number (ISSN)

  • 0732-2399

Electronic International Standard Serial Number (EISSN)

  • 1526-548X

Additional Document Info

start page

  • 138

end page

  • 152

volume

  • 37

issue

  • 1