eWOM across channels: comparing the impact of self-enhancement, positivity bias and vengeance on Facebook and Twitter Journal Article uri icon

Overview

publication date

  • November 17, 2019

Full Author List

  • Vargo C; Gangadharbatla H; Hopp T

Other Profiles

Additional Document Info

start page

  • 1153

end page

  • 1172

volume

  • 38

issue

  • 8