How can machine learning aid behavioral marketing research? Journal Article uri icon

Overview

publication date

  • December 1, 2020

has restriction

  • closed

Date in CU Experts

  • August 10, 2020 3:02 AM

Full Author List

  • Hagen L; Uetake K; Yang N; Bollinger B; Chaney AJB; Dzyabura D; Etkin J; Goldfarb A; Liu L; Sudhir K

author count

  • 13

citation count

  • 26

Other Profiles

International Standard Serial Number (ISSN)

  • 0923-0645

Electronic International Standard Serial Number (EISSN)

  • 1573-059X

Additional Document Info

start page

  • 361

end page

  • 370

volume

  • 31

issue

  • 4