A Model of Product Line Marketing Journal Article

Overview

CU Boulder Authors

• He, Chuan

publication date

• December 15, 2021

has restriction

• closed

Date in CU Experts

• December 21, 2021 4:51 AM

Full Author List

• He C; Ke S; Zhang X

author count

• 3

published in

• Management Science  Journal

Other Profiles

International Standard Serial Number (ISSN)

• 0025-1909

Electronic International Standard Serial Number (EISSN)

• 1526-5501

Digital Object Identifier (DOI)

• https://doi.org/10.1287/mnsc.2021.4193

Additional Document Info

start page

• 6100

end page

• 6115

volume

• 68

issue

• 8