"Statistical Significance" and Statistical Reporting: Moving Beyond Binary Journal Article
Overview
publication date
- May 1, 2024
has restriction
- closed
Date in CU Experts
- December 22, 2023 3:01 AM
Full Author List
- Mcshane BB; Bradlow ET; Lynch JG; Meyer RJ
author count
- 4
citation count
- 2
published in
- Journal of Marketing Journal
Other Profiles
International Standard Serial Number (ISSN)
- 0022-2429
Electronic International Standard Serial Number (EISSN)
- 1547-7185
Digital Object Identifier (DOI)
Additional Document Info
start page
- 1
end page
- 19
volume
- 88
issue
- 3