The effect of corporate social responsibility on customer donations to corporate-supported nonprofits
Journal Article
Overview
publication date
- October 1, 2004
Full Author List
- Lichtenstein DR; Drumwright ME; Braig BM
published in
- Journal of Marketing Journal
Other Profiles
Digital Object Identifier (DOI)
Additional Document Info
start page
- 16
end page
- 32
volume
- 68
issue
- 4