Strengthening the Influence of Advertised Reference Prices through Information Priming Journal Article uri icon

Overview

publication date

  • April 1, 2014

Full Author List

  • Kan C; Lichtenstein DR; Grant SJ; Janiszewski C

Other Profiles

Additional Document Info

start page

  • 1078

end page

  • 1096

volume

  • 40

issue

  • 6