Journal of Consumer Research
Journal
Overview
publication venue for
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Pre-Registered Interim Analysis Designs (PRIADs): Increasing the Cost-Effectiveness of Hypothesis Testing
2024
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On or Off Track: How (Broken) Streaks Affect Consumer Decisions
2023
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The Pursuit of Meaning and the Preference for Less Expensive Options
2023
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Can Consumers Learn Price Dispersion? Evidence for Dispersion Spillover across Categories
2022
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Beliefs about Whether Spending Implies Wealth
2021
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Love, Lies, and Money: Financial Infidelity in Romantic Relationships
2020
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On a Need-to-Know Basis: How the Distribution of Responsibility Between Couples Shapes Financial Literacy and Financial Outcomes
2019
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Humor, Comedy, and Consumer Behavior
2018
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How Am I Doing? Perceived Financial Well-Being, Its Potential Antecedents, and Its Relation to Overall Well-Being
2018
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How the Intention to Share Can Undermine Enjoyment: Photo-Taking Goals and Evaluation of Experiences
2018
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Conceptualizing Consciousness in Consumer Research
2017
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The Case for Considering Consciousness Second: Response to Baumeister et al.; Plassmann and Mormann; and Sweldens, Tuk, and Hutter
2017
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Navigating by the Stars: Investigating the Actual and Perceived Validity of Online User Ratings
2016
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Star Wars: Response to Simonson, Winer/Fader, and Kozinets
2016
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On the Mental Accounting of Restricted-Use Funds: How Gift Cards Change What People Purchase
2015
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Humorous Complaining
2015
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Pardon the Interruption: Goal Proximity, Perceived Spare Time, and Impatience
2015
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Squeezed: Coping with Constraint through Efficiency and Prioritization
2015
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When Identity Marketing Backfires: Consumer Agency in Identity Expression
2014
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Happiness from Ordinary and Extraordinary Experiences
2014
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Prosocial Behavior in Intergroup Relations: How Donor Self-Construal and Recipient Group-Membership Shape Generosity
2014
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Strengthening the Influence of Advertised Reference Prices through Information Priming
2014
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The Distinct Affective Consequences of Psychological Distance and Construal Level
2014
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Tip of the Hat, Wag of the Finger: How Moral Decoupling Enables Consumers to Admire and Admonish
2013
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Explanation Fiends and Foes: How Mechanistic Detail Determines Understanding and Preference
2013
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Identifiable but Not Identical: Combining Social Identity and Uniqueness Motives in Choice
2012
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The Effect of Ordering Decisions by Choice-Set Size on Consumer Search
2012
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From the Commercial to the Communal: Reframing Taboo Trade-offs in Religious and Pharmaceutical Marketing
2012
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Differentiating the ‘I’in ‘In-Group’: How Identity-Signaling and Uniqueness Motives Combine to Drive Consumer Choice
2011
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Differentiating the ‘I’in ‘In-Group’: How Identity-Signaling and Uniqueness Motives Combine to Drive Consumer Choice
2011
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Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis
2010
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A Generalizable Scale of Propensity to Plan: The Long and the Short of Planning for Time and for Money
2010
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Accessibility-diagnosticity and the multiple pathway anchoring and adjustment model
2006
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Travel configuration on consumer trip-chained store choice
2004
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The Limits of Fungibility: Relational Schemata and the Value of Things
2003
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Smart agents: When lower search costs for quality information increase price sensitivity
2003
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Prior knowledge and complacency in new product learning
2002
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Unobserved heterogeneity as an alternative explanation for "reversal" effects in behavioral research
2000
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A range theory account of price perception
1999
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Assessing the domain specificity of deal proneness: A field study
1995
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A BAYESIAN-ANALYSIS OF THE INFORMATION VALUE OF MANIPULATION AND CONFOUNDING CHECKS IN THEORY TESTS
1995
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COMMUNICATION EFFECTS OF ADVERTISING VERSUS DIRECT EXPERIENCE WHEN BOTH SEARCH AND EXPERIENCE ATTRIBUTES ARE PRESENT
1995
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TOWARD A RECONCILIATION OF MARKET POWER AND INFORMATION THEORIES OF ADVERTISING EFFECTS ON PRICE ELASTICITY
1995
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TRAIT ASPECTS OF VANITY - MEASUREMENTS AND RELEVANCE TO CONSUMER-BEHAVIOR
1995
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CAPTURING AND CREATING PUBLIC-OPINION IN SURVEY-RESEARCH
1993
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HYPOTHESIZED AND CONFOUNDED EXPLANATIONS IN THEORY TESTS - A BAYESIAN-ANALYSIS
1992
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CONTRAST EFFECTS IN CONSUMER JUDGMENTS - CHANGES IN MENTAL REPRESENTATIONS OR IN THE ANCHORING OF RATING-SCALES
1991
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THE EFFECT OF SEMANTIC CUES ON CONSUMER PERCEPTIONS OF REFERENCE PRICE ADS
1991
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INFERENCE EFFECTS WITHOUT INFERENCE MAKING - EFFECTS OF MISSING INFORMATION ON DISCOUNTING AND USE OF PRESENTED INFORMATION
1991
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CONTEXTUAL INFLUENCES ON PERCEPTIONS OF MERCHANT-SUPPLIED REFERENCE PRICES
1989
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CHOICES FROM SETS INCLUDING REMEMBERED BRANDS - USE OF RECALLED ATTRIBUTES AND PRIOR OVERALL EVALUATIONS
1988
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CORRELATES OF PRICE ACCEPTABILITY
1988
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Measurement and Structure of Kelley's Covariance Theory
1986
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CONTEXT EFFECTS ON JUDGMENT UNDER UNCERTAINTY
1984
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THE ROLE OF EXTERNAL VALIDITY IN THEORETICAL RESEARCH
1983
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MEMORY AND ATTENTIONAL FACTORS IN CONSUMER CHOICE - CONCEPTS AND RESEARCH METHODS
1982
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ON THE EXTERNAL VALIDITY OF EXPERIMENTS IN CONSUMER RESEARCH
1982
Research
keywords
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1505 Marketing, 1506 Tourism, 1701 Psychology