Professor Morey's research focuses on modeling and explaining behavior and choice at the level of the individual. This includes the estimation of preferences and values (e.g willingness-to-pay). His contributions are both theoretical and applied. Applications include environmental amenities, recreation, cultural resources, health treatments, and occupational choice. Professor Morey is in the process of finishing a book on behavior, choice, happiness, and ethics.
Modeling and predicting the behavior of individuals, estimating value and willingness-to-pay, environmental amenities, the ethics of weffareeconomics, the foundations of choice, happiness and its role in economics