MKTG 7310 - Design and Analysis of Experiments in Business
Primary Instructor
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Spring 2019 / Spring 2020
Detailed exposure to experimental research methods for business applications. Emphasizes the choice of design options, data collection methods, statistical analysis, and substantive interpretation of experimental results.
MSBX 5410 - Fundamentals of Data Analytics
Primary Instructor
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Summer 2018 / Summer 2019
Exposes the students to commonly used platforms for statistical and predictive analytics. The class will go into depth of analytics using R before demonstrating the same concepts using SPSS and SAS. Students will learn to analyze large datasets, including textual analytics such as twitter-stream analysis using R.
