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Publications in VIVO

Reinholtz, Nicholas S Assistant Professor


Research Areas research areas


selected publications


courses taught

  • MKTG 7310 - Design and Analysis of Experiments in Business
    Primary Instructor - Spring 2019 / Spring 2020
    Detailed exposure to experimental research methods for business applications. Emphasizes the choice of design options, data collection methods, statistical analysis, and substantive interpretation of experimental results.
  • MSBX 5410 - Fundamentals of Data Analytics
    Primary Instructor - Summer 2018 / Summer 2019
    Exposes the students to commonly used platforms for statistical and predictive analytics. The class will go into depth of analytics using R before demonstrating the same concepts using SPSS and SAS. Students will learn to analyze large datasets, including textual analytics such as twitter-stream analysis using R.


International Activities

global connections related to teaching and scholarly work (in recent years)

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