On the Mental Accounting of Restricted-Use Funds: How Gift Cards Change What People Purchase Journal Article
Overview
publication date
- December 1, 2015
has restriction
- green
Date in CU Experts
- January 20, 2016 4:18 AM
Full Author List
- Reinholtz N; Bartels DM; Parker JR
author count
- 3
citation count
- 42
published in
- Journal of Consumer Research Journal
Other Profiles
International Standard Serial Number (ISSN)
- 0093-5301
Electronic International Standard Serial Number (EISSN)
- 1537-5277
Digital Object Identifier (DOI)
Additional Document Info
start page
- 596
end page
- 614
volume
- 42
issue
- 4