From the Commercial to the Communal: Reframing Taboo Trade-offs in Religious and Pharmaceutical Marketing Journal Article uri icon

Overview

publication date

  • June 1, 2012

Date in CU Experts

  • September 3, 2013 2:54 AM

Full Author List

  • McGraw AP; Schwartz JA; Tetlock PE

author count

  • 3

citation count

  • 53

Other Profiles

International Standard Serial Number (ISSN)

  • 0093-5301

Additional Document Info

start page

  • 157

end page

  • 173

volume

  • 39

issue

  • 1