research overview
- Dr. Berggreen conducts research in the areas of children, youth and media, media and identity politics, media, culture and globalization, media institutions and economics in the U.S. and in Asia, and methodological issues in media research. Her current research focuses on cultural, economic and political significance of media narratives in the ever-growing global consumerism in the digital age, with a special interest in the role of media’s mythic storytelling in the conceptualization and commodification of tea.