APRD 2006 - Software and Design Applications
Primary Instructor
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Fall 2019 / Spring 2020 / Summer 2020 / Fall 2020 / Spring 2021
Equips students with the practical knowledge and critical skills necessary to effectively employ visual design in advertising and public relations practice. Students will be introduced to both the fundamental principles of graphic design and the technical tools used to bring design ideas to life.
APRD 3100 - Design for Digital Media
Primary Instructor
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Fall 2019 / Spring 2020 / Fall 2020 / Spring 2021
Explores how to create and produce effective and engaging designs for dynamic information across a variety of screens while maintaining brand identity. Extending the design principles learned in previous classes, the student will concept for user interfaces (UI) and navigational frameworks that optimize usability and accessibility.
APRD 3501 - Software Applications 2
Primary Instructor
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Fall 2020
Equips students with the critical skills necessary to effectively employ intermediate design software skills in advertising and public relations practice. Students will expand upon existing creative software skills and explore concepts and techniques when working with visual design and media content, motion design, animated compositions, audio and video production, and additional intermediate level topics.
APRD 3504 - Software Applications 3
Primary Instructor
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Spring 2021
Equips students with the critical skills necessary to effectively employ advanced design software skills in advertising and public relations practice. Students will expand upon prior creative software skills and explore advanced concepts and techniques when working with general visual media design, 3D compositing, interactive motion design, user interface design, animation concepts, data-driven visuals, and will explore additional media platforms not covered in previous courses.
