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Publications in VIVO
 

Sriramesh, Krishnamurthy Professor

Positions

Research Areas research areas

Research

research overview

  • My program of research has focused on analyzing the impact of culture on public relations/corporate communication. I have done this by studying public relations practices in different parts of the world of not just corporations, a popular trend in our field, but also non-profits and government agencies. This program of research has defined the term culture more broadly – going beyond societal culture studied principally by ethnographers – including the influence of political, economic, media, and activist cultures on public relations. The outcome of this line of research is represented by many peer-reviewed publications including three edited books that have covered public relations practice in over 60 countries across all continents with collaboration from authors who are scholars as well as practitioners. My program of research has resulted in my being invited to serve as a member of the editorial board of prestigious journals.

keywords

  • Intercultural Communication, Communication to manage relationships for organizations, Communication for Development

Publications

selected publications

Teaching

courses taught

  • APRD 3112 - International Public Relations
    Primary Instructor - Spring 2019
    Introduces students to the cultural, social and economic issues relevant to strategic communication in the global arena. Provides students with the foundational tools necessary to both understand and effectively navigate the often complex world of strategic intercultural communication. Specific topics will include exploration of the contextual factors that influence public relations practice in different nations/regions, discussion of the various theoretical models that govern global PR practice and critical evaluation of international PR case studies/campaigns.
  • APRD 7001 - ProSeminar in Mass Communication Theory 1
    Primary Instructor - Fall 2018 / Fall 2019
    Discusses prominent theoretical and methodological points of view in journalism studies and strategic communication that range from social science to critical studies to the humanities. The premise is that methods are driven by research questions, so there is no best way to conduct research. You should leave this course with an understanding of how to address various mass communication phenomena. Same as JRNL 7001.
  • JRNL 7001 - ProSeminar in Mass Communication Theory 1
    Primary Instructor - Fall 2018 / Fall 2019
    Discusses prominent theoretical and methodological points of view in journalism studies and strategic communication that range from social science to critical studies to the humanities. The premise is that methods are driven by research questions, so there is no best way to conduct research. You should leave this course with an understanding of how to address various mass communication phenomena. Same as APRD 7001.

Background

International Activities

Other Profiles